MailaTale – A Review

23rd April 2012

I first heard about Mailataile (Mail a Tale – love the cute name) on Twitter, and immediately thought it was a genius idea.

There are so many monthly subscription programs out there – from makeup to food and wine – so I thought one that focuses on books and kids was really fantastic.

For a monthly fee of $28.95 CDN (Yes, it’s a Canadian company!), each month, your child will receive 2-3 books (of full retail value) that have been hand picked for your child. When you subscribe, you fill in a detailed form about your child, their age, their likes and what types of books you’re looking for. This form is then used to make sure each of the monthly packages you receive is tailored to your child.

The packages focus on children aged up to 10 years of age, and may include paperback and/or hardback books .

I was lucky enough to receive a package to review, for my five year old daughter.

It was a surprise for her, so she was thrilled when I told her she had received very special mail.

<——— This is the face of a happy, smiling child who loves to read!

Inside the package which had been wrapped carefully and finished off with a Mailatale sticker, was a card with the month’s theme. March’s theme was “Be Yourself” and it said, “This month we celebrate all the things that make you – you.”

All three books we received then held to that theme of being yourself – such a great touch I thought.

The card also had a handwritten hello to my daughter, which made her feel very special.

The March books we received were:

Splat the Cat Sings Flat by Rob Scotton (paperback) – $4.99

Those Shoes by Maribeth Boelts (paperback) – $8.00

Piggy Bunny by Rachel Vail (hardback) – $16.99

As you can see, the books received equal what you pay each month, and with free shipping, you get exactly what you pay for.

The five year old loved all the books and we’ve read all three several times since.

Of course, there is a chance that you may receive a book that you already have – personally, I think these “doubles” are a great way to add to your gift closet since there are so many kids’ birthdays throughout the year. Or you can always pass it along to a friend, or donate it to your school library.

I just think this is a wonderful way to share the love of reading with your children, in a special way, each and every month.

I’m happy to rave about it because it’s just a wonderful idea. I’m glad I discovered them!

You can find Mailatale on Twitter, Facebook and Pinterest.

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